Anastassia is designing, developing and executing comprehensive marketing strategies in support of ETFI's marketing plan and vision. Due to her creative skills, she produces and distributes various types of traditional and digital content. In addition to that, Anastassia researches the phenomenon festivalisation in tourism. She advises governmental authorities, festival organisers, non-governmental organisations and local communities about impacts that festivals have on the urban space in the physical, social and cultural aspects.
Anastassia has fulfilled numerous operational functions in the European tourism industry. She has ensured strong brand promotion and growth of the online presence of ETFI. Furthermore, due to her hands-on involvement and her bachelor degree in Tourism Management from NHL Stenden University, she is knowledgeable in the latest trends and development in the tourism industry. She particularly has a rich research background in festival tourism.